Why is my PV not as high as I thought based on my current subscription customers?

It may be that one or more of your customers missed one of their instalments on subscription. PV accumulates based on what’s paid, so if a customer has a failed payment, you will not get PV until the payment has been taken successfully. If a customer pays in full, you’ll get your PV up front, in full.

Club members that purchase from you personally will be part of your CV rather than your PV